Man of Sperrin 2017 has received a major boost with the announcement that Braidwater, a local developer of real estate, has been confirmed as headline sponsor for the inaugural sportive.
The support for the event has been warmly welcomed by the organisers, with event chairman, Ciarán Doherty (Club Derry), expressing delight at the news, saying:
“Our ambition is to host a quality cycling event that befits the incredible beauty of the Sperrin mountains. Our association with Braidwater is an important development and their support is very much appreciated.”
Claire McAteer, marketing manager with the new sponsors of MoS, reaffirmed the companies support for what they believe will be a major new sporting event for the region, explaining:
“Braidwater are delighted to be the main sponsor of this event which is in line with our community and charity funding initiative that aims to maximise the community impact of the projects that we support.
“Man of Sperrin will no doubt test the most experienced cyclists within the sport. A few of our employees are already in preparation for the event we are hearing first hand how difficult this will be but there is no better way to be challenged whilst enjoying the natural beauty of the Sperrins.”
It’s a theme which Paddy Heaney, former Irish News sports journalist and now owner of the Train Station Gym, Maghera, who has teamed up with Derry GAA to organise the event, elaborates on, saying:
“I think possibly because I lived in Belfast for nearly 20 years, I don’t take the Sperrins for granted,” he said.
“I find that a lot of Derry people don’t appreciate what is in their own backyard. You have cycling clubs going on the same routes every Sunday and they never go near the mountains.”
“A few other sportives are held in the Sperrins, but none of them are as difficult as the Five Peaks and none can boast the type of facilities which are at Owenbeg.
“I’m confident that the volunteer support from Derry GAA, and the support of our sponsors will elevate Man of Sperrin to another level.”
“When people sample the facilities at Owenbeg, when they see the views, when they experience the climbs, when they realise what brilliant cycling terrain we have in Derry, they’ll come back.”
On behalf of the Man of Sperrin team, we want to thank Braidwater for their generous support of our event. Stay tuned for more exciting announcements in the coming days and weeks ahead!